why summer is the perfect time for a new vehicle wrap

We may just have experienced an unseasonal cold snap, but believe it or not, the Great British summer is on its way. Summer is often the busiest time of year for companies across the United Kingdom, whichever trade or industry they work in, and getting your business prepared for the summer rush is vital if you’re going to stay ahead of your rivals as both the weather and competition hot up. If your company has a car, van or even an entire fleet of vehicles, investing in new vehicle vinyl is one of the fastest, most effective ways of getting your business ready for summer.

We’re all hoping for that elusive barbecue summer, but in Britain, people have learnt to take advantage of even the briefest of warm and sunny spells. As the weather turns nicer, more and more people are tempted out onto the High Street, and that means they’re more likely than ever to come across your vehicle signage. If you want to attract more of these fairweather shoppers and turn them into loyal customers, there has never been a better time to upgrade your vehicle wraps. Top quality vehicle vinyl announces your presence to the world, builds brand identity and seals your company image into the memories of those who see your signs.

Turning up the heat

Summer is the season when people suddenly stir from their cold winter and soggy spring gloom, and finally motivate themselves to get on with all those tasks and chores they’d been putting off until the finer weather.

Vehicle graphics - car signage - Sussex signs

All those property maintenance jobs that have been on hold now seem more pressing – the leaky guttering, the broken fence panels, the patio that needs laying, the windows that need cleaning. If you’re a tradesman, now is the time when people really start to need your services, and they are on the lookout for someone they can hire. As the competition hots up, taking proactive steps to stand out from the crowd becomes all the more important.

If you have a van that you use to transport yourself and your tools from job to job, ensuring your vehicle is looking in top condition may well make all the difference between attracting these potential customers and putting them off altogether. Outdated or peeling and unloved vehicle signage will deter those who see you driving past, whereas a bold, new vehicle wrap, which proudly displays your company brand and your most up-to-date contact details, could help you grab a slice of the summer rush.

The same goes for those in other industries. This is, after all, peak wedding season, so florists, bakeries, catering companies and retail stores may also see a surge of interest in their services. If you have a little runaround or a van to transport your goods, making sure it is as attractive as possible could see you reap significant rewards.

The advantages of vehicle vinyl

Research has shown that a branded vehicle can be seen anywhere between 2,000 and 9,000 times over the course of a single hour, depending on where you’re driving. During the summer, there are more people out and about, so you’re almost certainly looking at the top end of that sliding scale and those statistics speak for themselves. Remember, too, that your signs are 24/7 advertising, so even on those lazy summer evenings and summer nights out, your car or van will always be visible to passersby and always promoting your business.

Vehicle wraps are perhaps the most direct form of advertising any business can have. Well-designed vehicle signage is very hard for people to ignore, whether you’re stuck in traffic in the town centre or heading down the motorway on your way to your next job. The eye is instantly drawn to a strong logo and carefully chosen colour scheme, and with a well-designed wrap, your company brand will lodge in the minds of those you pass by, both pedestrians and fellow motorists.

With more and more people using their phones to surf the web and make impulse purchases whilst out and about, using your wrap to promote contact details, website addresses and your social media presence could see instant results. That immediate connection can be vital, as it gives potential customers less time to switch off or forget, enabling them to get in touch with you straight away thanks to your vehicle signage.

Making the most of the summer

If you want to get the most from the busy summer period, the time to act is not when the good weather finally arrives. The best vehicle signwriting companies experience the same summer rush that your company is probably enjoying, so if you want to get in ahead of the crowds and avoid disappointment or lengthy waiting lists, then now is the time to take action. If you’ve thought that a new vehicle wrap would be a good idea, then there are probably plenty more business owners out there thinking along the same lines. By commissioning your new vehicle vinyl now, you can be sure your car, van or fleet is summer ready when things start to pick up.

Here at Vehicle Sign Writing, we’ve spent many years honing the craft of vehicle wrapping. Thanks to great advances in the technology and techniques behind vehicle vinyl, wraps are now more durable and more cost-effective than ever before, and with our expert design and installation teams on hand, together we can create a bespoke vehicle wrap to do your company proud this summer.

For more information on the services we provide, simply get in touch with Vehicle Sign Writing today, and let us help you get your vehicle ready for the sunny days to come.


Please feel free to call us today on 01273 417059 or email us using this form and one of our team will call you as soon as possible

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    The Sussex Sign Company Limited are committed to protecting and respecting your privacy.

    This policy sets out the basis on which any personal data we collect from you, or that you provide to us, will be processed by us. Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it. By visiting www.vehicle-sign-writing.co.uk you are accepting and consenting to the practices described in this policy.

    For the purpose of the Data Protection Act 1998 (the Act), the data controller is Norman Mayhew The Sussex Sign Company of 2 – 4 Foredown Drive Portslade BN41 2BB.

    Information we may collect from you

    We may collect and process the following data about you:

    • Information you give us. You may give us information about you by filling in forms on our site www.vehicle-sign-writing.co.uk Or by corresponding with us by phone, e-mail or otherwise. This includes information you provide when you use our site, participate in discussion boards or other social media functions on our site, The information you give us may include your name, address, e-mail address and phone number.
    • Information we collect about you. With regard to each of your visits to our site we may automatically collect the following information:
      • technical information, including the Internet protocol (IP) address used to connect your computer to the Internet, your login information, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform;
      • information about your visit, including the full Uniform Resource Locators (URL) clickstream to, through and from our site (including date and time); products you viewed or searched for; page response times, download errors, length of visits to certain pages, page interaction information (such as scrolling, clicks, and mouse-overs), and methods used to browse away from the page and any phone number used to call our customer service number.
    • Information we receive from other sources. We may receive information about you if you use any of the other websites we operate or the other services we provide. We are also working closely with third parties (including, for example, business partners, sub-contractors in technical, payment and delivery services, advertising networks, analytics providers, search information providers, credit reference agencies) and may receive information about you from them.


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    Uses made of the information

    We use information held about you in the following ways:

    • Information you give to us. We will use this information:
      • to carry out our obligations arising from any contracts entered into between you and us and to provide you with the information, products and services that you request from us;
      • to provide you with information about other goods and services we offer that are similar to those that you have already purchased or enquired about;
      • To provide you with information about goods or services we feel may interest you. If you are an existing customer, we will only contact you by electronic means (e-mail or SMS) with information about goods and services similar to those which were the subject of a previous sale or negotiations of a sale to you.
      • to notify you about changes to our service;
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      • To improve our site to ensure that content is presented in the most effective manner for you and for your computer;
      • To allow you to participate in interactive features of our service, when you choose to do so;
      • as part of our efforts to keep our site safe and secure;
      • To measure or understand the effectiveness of advertising we serve to you and others, and to deliver relevant advertising to you;
      • To make suggestions and recommendations to you and other users of our site about goods or services that may interest you or them.
    • Information we receive from other sources. We may combine this information with information you give to us and information we collect about you. We may us this information and the combined information for the purposes set out above (depending on the types of information we receive).

    Disclosure of your information

    We may share your personal information with any member of our group, which means our subsidiaries, our ultimate holding company and its subsidiaries, as defined in section 1159 of the UK Companies Act 2006.

    We may share your information with selected third parties including:

    • Business partners, suppliers and sub-contractors for the performance of any contract we enter into with you.
    • Analytics and search engine providers that assist us in the improvement and optimisation of our site.
    • Credit reference agencies for the purpose of assessing your credit score where this is a condition of us entering into a contract with you.

    We may disclose your personal information to third parties:

    • In the event that we sell or buy any business or assets, in which case we may disclose your personal data to the prospective seller or buyer of such business or assets.
    • If The Sussex Sign Company or substantially all of its assets are acquired by a third party, in which case personal data held by it about its customers will be one of the transferred assets.
    • If we are under a duty to disclose or share your personal data in order to comply with any legal obligation, or in order to enforce or apply our terms of use or terms of business and other agreements; or to protect the rights, property, or safety of The Sussex Sign Company, our customers, or others. This includes exchanging information with other companies and organisations for the purposes of fraud protection and credit risk reduction.

    Where we store your personal data

    The data that we collect from you may be transferred to, and stored at, a destination outside the European Economic Area (“EEA”). It may also be processed by staff operating outside the EEA who work for us or for one of our suppliers. Such staff maybe engaged in, among other things, the fulfilment of your order, the processing of your payment details and the provision of support services. By submitting your personal data, you agree to this transfer, storing or processing. The Sussex Sign Company will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this privacy policy.

    Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our site; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.

    Your rights

    You have the right to ask us not to process your personal data for marketing purposes. We will usually inform you (before collecting your data) if we intend to use your data for such purposes, we will never disclose your information to any third party for such purposes. You can also exercise the right at any time by contacting us at 2 – 4 Foredown Drive Portslade Sussex BN41 2BB. enquiries@sussexsigns.com

    Our site may, from time to time, contain links to and from the websites of our partner networks, advertisers and affiliates. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites.

    Access to information

    The Act gives you the right to access information held about you. Your right of access can be exercised in accordance with the Act.

    Changes to our privacy policy

    Any changes we may make to our privacy policy in the future will be posted on this page and, where appropriate, notified to you by e-mail. Please check back frequently to see any updates or changes to our privacy policy.


    Questions, comments and requests regarding this privacy policy are welcomed and should be addressed to 2–4 Foredown Drive Portslade Sussex BN41 2BB. enquiries@sussexsigns.com

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